Press area
01
VERSIONBLUE
Holding · Wordmark
INSERT-PLAY GmbH
Brand · Hardware & OEM
Cosmos Arcade HMH GmbH
Brand · FEC Hamburg
Arcademanager
Brand · SaaS platform
ELBPARTY
Brand · Event technology
VERSIONBLUE.IT
Brand · IT services
02
Indigo Deep
Primary colour · Wordmark
Royal Blue
Secondary · Accent
Slate Blue
Highlight · Links
Light Indigo
Tertiary
Ice
Lightest accent
Parchment
Background · Light mode
03
Display
Bricolage Grotesque
Accent · Italic
Instrument Serif
Body text
Inter
Mono · Labels
JetBrains Mono
04
05
Press & Brand Kit.
Logos, corporate colours, wordmarks and press coverage of VERSIONBLUE and its five brands. Everything in one package — free to use in editorial reporting.
Logos & Wordmarks
Complete brand kit · ZIP
Note: Please use the logos in an editorial context only. For commercial use or modifications, please contact us in advance.
Corporate Colours
The VERSIONBLUE palette is sampled directly from the logo — deep indigo, royal blue and an icy accent for highlights.
- HEX
- #282653
- RGB
- 40 · 38 · 83
- CMYK
- 97 · 88 · 24 · 40
- HEX
- #384088
- RGB
- 56 · 64 · 136
- CMYK
- 88 · 78 · 14 · 14
- HEX
- #3d6db2
- RGB
- 61 · 109 · 178
- CMYK
- 76 · 56 · 0 · 14
- HEX
- #6770b8
- RGB
- 103 · 112 · 184
- CMYK
- 62 · 50 · 0 · 14
- HEX
- #a8aacc
- RGB
- 168 · 170 · 204
- CMYK
- 22 · 18 · 0 · 14
- HEX
- #f5f3ec
- RGB
- 245 · 243 · 236
- CMYK
- 2 · 2 · 6 · 0
Tip: Click a colour to copy its HEX value to the clipboard.
Typography
Brands for play.
Weights: 400 / 500 / 600 / 700 / 800Spectacle.
Italic only · for accent wordsHolding for Entertainment & Cashless.
Weights: 400 / 500 / 600VERSIONBLUE · HOLDING · 2014
Weights: 400 / 500Press Coverage & Articles
A selection of articles and mentions featuring VERSIONBLUE or its brands.
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Hamburger Abendblatt „Cosmos Arcade — Die neue Spielwiese in der Hamburger Meile"
Feature on the opening of the Cosmos Arcade flagship store in Hamburg (in German).
Read article -
IAAPA Industry News “Arcademanager: Cashless platform from Germany conquers the DACH region”
Report on the Arcademanager SaaS platform and its TSE compliance.
Read article -
Geesthachter Nachrichten „VERSIONBLUE expandiert in die Schweiz"
Local coverage of the DACH expansion and the new group structure (in German).
Read article -
— Your article? Have you covered us?
We are always happy to hear about new mentions. Feel free to send us the link.
presse@versionblue.de
Press Contact
Fabian Alexander Hars
Founder & Managing Director
For interview requests, background briefings and press material, please contact me directly.
presse@versionblue.deLast updated: May 2026